Another arresting placement for BMW
Another arresting BRANDirector placement!
The concluding episode of BBC’s masterpiece Sherlock saw Detective Inspector LeStrade in his executive BMW 5 Series GT.
Racing to stop the attempted robbery of the Crown Jewels. In pursuit to rescue two children kidnapped by Moriarty. The striking 5 Series is driven by the excellent Rupert Graves throughout the episode.
Watched by 8+million viewers achieving an audience share of 30%.
The concluding episode of BBC’s masterpiece Sherlock saw Detective Inspector LeStrade in his executive BMW 5 Series GT.
Racing to stop the attempted robbery of the Crown Jewels. In pursuit to rescue two children kidnapped by Moriarty. The striking 5 Series is driven by the excellent Rupert Graves throughout the episode.
Watched by 8+million viewers achieving an audience share of 30%.
BigBMX rides in on last night’s Sherlock
The BigBMX made its brief but pivotal appearance in the concluding part of the BBC’s drama series Sherlock. The BigBMX knocks into Martin Freeman's character Dr Watson temporarily distracting him from the drama on the roof, as the consulting detective makes his most drastic move to date to save the lives of his friends.
The episode transmitted to almost 8 million viewers last night (15/01/2012) and was the last episode in the current series, however the BBC has already confirmed that the super sleuth will return!
The episode transmitted to almost 8 million viewers last night (15/01/2012) and was the last episode in the current series, however the BBC has already confirmed that the super sleuth will return!
A heavenly primetime placement for Ducati
The new ITV drama Eternal Law follows two angels working as lawyers in York. Their mission to guide and advise humans without directly influencing them.
BRANDirector supplied a stylish and powerful Ducati Monster for rising star Ukweli Roach who plays Tom Greening, a young angel on his first trip to earth. Tom finds the earth fascinating and when he sees the Ducati for sale in a window he falls in love has to have it. He rides the Ducati home stretching his angel's wings with joy.
Eternal Law airs on ITV1, Thursdays at 21:00 with 4 episodes left in the current series.
BRANDirector supplied a stylish and powerful Ducati Monster for rising star Ukweli Roach who plays Tom Greening, a young angel on his first trip to earth. Tom finds the earth fascinating and when he sees the Ducati for sale in a window he falls in love has to have it. He rides the Ducati home stretching his angel's wings with joy.
Eternal Law airs on ITV1, Thursdays at 21:00 with 4 episodes left in the current series.
Smart Trike Seen on a Prime Time Family Soap
Monday’s episode of Emmerdale featured little Angelica happily pedalling her pink Smart Trike through the village while her parents Jimmy and Nicola King push her along.
An amazing 6.5m viewers saw Smart Trike in action, a 27% share of all viewers watching TV at the time.
With four episode repeats in the week, Smart Trike’s exposure is worth over £30,000.
An amazing 6.5m viewers saw Smart Trike in action, a 27% share of all viewers watching TV at the time.
With four episode repeats in the week, Smart Trike’s exposure is worth over £30,000.
BRANDirector scores a '10' on Strictly
Wembley Arena played host to the BBC’s 'Best Of British' themed Strictly Come Dancing results show on Sunday night.
BRANDirector Entertainment made certain the iconic MINI took centre stage.
Celebrity dancers Harry, Jason, Russel and Robbie teamed up as the Fab Four while Holly, Alex, Anita, and Chelsee danced inside two super cool Union Jack MINIs to the sixties classic ‘Drive My Car’.
Sunday's prime time show achieved a staggering 10.9 million viewers and a 39% audience share.
BRANDirector Entertainment made certain the iconic MINI took centre stage.
Celebrity dancers Harry, Jason, Russel and Robbie teamed up as the Fab Four while Holly, Alex, Anita, and Chelsee danced inside two super cool Union Jack MINIs to the sixties classic ‘Drive My Car’.
Sunday's prime time show achieved a staggering 10.9 million viewers and a 39% audience share.
Gok's Clothes RoadShow
The BRANDirector Entertainment team secure another prime placement for Halo Living's iconic furniture.
Peak time Ch4 show offering fashion master classes airing on Tuesday evenings at 8:00pm. In this debut episode, stylish Gok holds court sitting upon the superb Halo Living MARS chair.
As three ladies from Liverpool are re-styled, Gok talks to them and helps perk up their fashion sense, presenting from the MARS two seater.
Halo Living has a credit and link on the Suppliers List on channel4’s website.
Peak time Ch4 show offering fashion master classes airing on Tuesday evenings at 8:00pm. In this debut episode, stylish Gok holds court sitting upon the superb Halo Living MARS chair.
As three ladies from Liverpool are re-styled, Gok talks to them and helps perk up their fashion sense, presenting from the MARS two seater.
Halo Living has a credit and link on the Suppliers List on channel4’s website.
Superior Interiors with Kelly Hoppen
The BRANDirector Entertainment team accomplish another fantastic placement for BMW.
The first episode of the Five’s new interior design show, Superior Interiors with Kelly Hoppen, saw Kelly traveling to West Cheshunt to transform and stylise the DiMartinos family home.
BRANDirector supplied a stylish sapphire black BMW X1 for Kelly to drive to her new projects while discussing her ideas on route. Kelly Hoppen and BMW, another example of the BRANDirector placement team making a perfect match.
The first episode of the Five’s new interior design show, Superior Interiors with Kelly Hoppen, saw Kelly traveling to West Cheshunt to transform and stylise the DiMartinos family home.
BRANDirector supplied a stylish sapphire black BMW X1 for Kelly to drive to her new projects while discussing her ideas on route. Kelly Hoppen and BMW, another example of the BRANDirector placement team making a perfect match.
Who Do You Think You Are? with Alan Carr
The BRANDirector Entertainment team accomplish another primetime placement for MINI.
Wednesday’s episode of the BBC genealogy show Who Do You Think You Are? saw comedian Alan Carr tracing his family tree and uncovering some surprising facts along the way.
BRANDirector supplied a brilliant, burnt orange MINI Cooper Convertible for Carr to drive throughout the episode and seen as he journeyed to locations while unravelling his family history.
This established show which features a different celebrity ever week, drew an audience of over 5 million, a 20% share of the
9pm to 10pm slot on the night.
Wednesday’s episode of the BBC genealogy show Who Do You Think You Are? saw comedian Alan Carr tracing his family tree and uncovering some surprising facts along the way.
BRANDirector supplied a brilliant, burnt orange MINI Cooper Convertible for Carr to drive throughout the episode and seen as he journeyed to locations while unravelling his family history.
This established show which features a different celebrity ever week, drew an audience of over 5 million, a 20% share of the
9pm to 10pm slot on the night.
Outnumbered: Visible Results with BRANDirector
The BRANDirector Entertainment team create another dynamic free supply placement for Vax.
The new series of the popular BBC sitcom Outnumbered features the Vax Mach Zen with Ben (Daniele Roche).
Friday night's episode achieved 4.8m viewers with a 20% audience share, airing at 9.00pm on BBC1.
The new series of the popular BBC sitcom Outnumbered features the Vax Mach Zen with Ben (Daniele Roche).
Friday night's episode achieved 4.8m viewers with a 20% audience share, airing at 9.00pm on BBC1.
Product placement accepted by UK consumers
New research has shown that product placement in TV shows and films is recognised and accepted by UK consumers.
72% of respondents to YouGov’s late July survey say that they know what product placement is, and 46% say that having real products in TV programmes will make the programme look much more realistic.
The research showed that 25% of those aged 18 to 24 and 17% of respondents in the 25 to 34 age bracket said that their brand perception would become more positive if it was seen in a UK programme.
33% of people disagree that product placement negatively impacts the integrity of a TV programme, and 28% of respondents disagree that placements will make programmes look forced and awkward.
72% of respondents to YouGov’s late July survey say that they know what product placement is, and 46% say that having real products in TV programmes will make the programme look much more realistic.
The research showed that 25% of those aged 18 to 24 and 17% of respondents in the 25 to 34 age bracket said that their brand perception would become more positive if it was seen in a UK programme.
33% of people disagree that product placement negatively impacts the integrity of a TV programme, and 28% of respondents disagree that placements will make programmes look forced and awkward.
