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Howell he pull it off? Rupert Howell on product placement.
Date Posted - 06/06/2008Product placement is a practice Rupert Howell heartily approves of, and one he hopes will help to greatly improve the finances of Britain's largest commercial broadcaster...
READ THE FULL STORY HEREPaid placements set to become legal - reports the Financial Times
Date Posted - 14/01/2008The Financial Times reported last week on the current status of the rules and regulations regarding product placement within the UK & Europe...
READ THE FULL STORY HEREEuropean Parliament approves new product placement market!
Date Posted - 12/12/2007The European Parliament has approved plans to allow limited product placement on TV and to introduce rules on ads in children's programmes...
READ THE FULL STORY HERE1st Place wins Pepsico
Date Posted - 13/11/2007Pepsico has chosen 1st Place to represent their key brands including Walkers Crisps, Nobby’s Nuts, Doritos, Quaker, Snack-A-Jacks, Tropicana, TropGo! and PJ Smoothies...
READ THE FULL STORY HEREOlympus clicks with 1st Place
Date Posted - 14/08/2007Olympus UK have chosen 1st Place to place their range of stylish digital compact cameras, digital SLRs and voice recorders in top rating TV and film productions...
READ THE FULL STORY HERE
